Today’s Media Factoid
"Raw is War" (World Wrestling Federation) has 5 million households viewing each week, making it the highest rated cable television show. "Smackdown" (WWF) is watched each week by 5 million households making it the top rated show on UPN. WWF's home videos are often ranked number 1. WWF is one of the first businesses other than pornography to make a money on the web by selling live video streaming to home computers. Wrestling sales in 2000 are projected to be $340 million, up from $250 million in 1999. Business profits come from advertising, live ticket sales, pay per views, CDs, toys, restaurant, Internet. (Newsweek, 2000)